商务英语信函研究论文

时间:2022-08-25 04:27:00

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商务英语信函研究论文

一、申请业务

soleagency----retail

Dear:____

_____[company]isoneoftheleadingcompaniesin_____retailbusiness.Wehaveoutletsthroughout_____[country/area].Weareinterestedinyour_____[products]displayedat_____[exhibition]andwouldliketoknowwhetheryoucouldofferusasoleagencytoretailyourproductsin_____[country/area].

Weareconfidentthatthereisagrowingmarketforyourproductsin_____[country/area],duetotheincreasingdemandfor_____.

Weoperateona___%commissionbasisonnetlistprices,withanadditional___%delcrederecommissionifrequired.Weusuallypayourprincipalsbybillofexchangeonaquarterlybasis.

Ifyouareinterestedintheaboveproposal,wewillsendourrepresentativetodiscussfurtherdetailswithyou.Welookforwardtohearingfromyousoon.

Yourssincerely,

______[name]

______[title]

Encl.

buyingagent

Dear:____

Iamreplyingtoyourcompany''''sadvertisementin_____[commercialjournal]inwhichyouindicatedtheneedforabuyingagenttorepresentyourgroupin_____[country/area].

Mycompanyspecializesinbuying_____[products]andwehaveactedforseveralfirmsin_____[country/area].Wehavewell-developedconnectionswithleadingbrandmanufacturersin_____[country/area].Weareabletokeepyouwellinformedofnewproductsfromthe_____industryandpurchaseawiderangeofproductsatreducedexportprices.Inaddition,wecanofferexcellenttermsforfreightandinsurance.

Ourusualcommissionis_____%onc.i.f.invoicedvalues,andwemakepurchasesinourprincipals''''names,sendingthemaccountsforsettlement.

Ihaveenclosedliteratureprovidingdetailsaboutourservicesandterms.Ifyouareinterested,pleasecontactmeattheaboveaddress.Iamlookingforwardtohearingfromyou.

Sincerelyyours,

_____[name]

_____[title]

Encl

二、指定商

acceptingproposal

Dear:_____

Thankyouforyourproposaltoactasouragentforthesaleof_____[products]in_____[country/area].Iampleasedtoinformyouthatwehavedecidedtoacceptyourproposalonthebasisofa_____percentcommission,payabl

eonallordersreceivedthroughyou.Inaddition,wewillrefundexpensesreasonablyincurredinpromotingoursales.

Providedthatthearrangementsyoumakewithcustomersarefavorabletoourinterests,wewilltrusttoyourjudgementsuchmattersasdiscountsandthegrantingofcredit.Wetrustthattheorderswereceivethroughyouandthetermsonwhichyouhaveacceptedthemwilljustifyourconfidenceinyourabilitytopromotethesaleofourproductsin_____[country/area].

Sincerelyyours,

_____[name]

_____[title]

letterofauthorization

Dear____

Thankyouforyourletterof____[date].

Bythisletter,wenowformallyauthorizeyoutoactasour_____agentin_____[country/area].Enclosedaretwocopieseachofthefollowingdocuments:

1._____

2._____

3._____

Pleasesignandreturnustheduplicatecopyofthisletter,togetherwithonecopyeachoftheabovedocuments.Welookforwardtoapleasantbusinessrelationship.

Yourssincerely,

_____[name]

_____[title]

三、委托

consignee''''srequestfortrialconsignment

Dear_____

Wearealargeretailchainspecializingin_____business.Wehaverecentlyreceivedanumberofinquiriesfromourcustomersin_____[area/country]foryour_____[product].Wehavealsolearnedfromothersourcesthattherearegoodprospectsforthesaleofthisproduct.Wewouldliketosuggestthatyousendusatrialdeliveryforsaleonconsignmentterms.

Wemakethisproposal,hopingthatwewillplacefirmorderswhenwefeelsurethatthemarketisestablished.Ifyouagree,wewillgetdowntodetailsinregardtopayment,commission,andsoon.Youmaycheckourstandingwith_____[bank],ourbanker.

Welookforwardtoyourearlyreply.

Sincerelyyours,

_____[name]

_____[title]

consignor''''sinstructionforconsignee

Dear____

Wehaveshippedtoyoutodayaconsignmentoftencasesof_____[goods]by_____[ship],whichisduein_____[port]on_____[date].

Wearenowenclosingtheshippingdocumentsforthisconsignment,aproformainvoice,andapricelistofalltheitemsshipped.

Youwillofcoursesellatthebestpricesyoucanget.Thelistedpricesareforguidanceonlyandrepresentthelimitsbelowwhichthe_____[goods]maynotbesoldonourbehalf.

Wehopetohearfromyousoon.

YoursSincerely,

_____[name]

_____[title]

Encl.

总结:

soleagency:独家

outlet:出口

dueto:由于,归咎于

commission:佣金

delcrederecommission:保证收取货款佣金(注:delcredere意大利语,是指专门的一个agent,为买方或卖方提供担保,保证他的客户可以收到应得的货物

或货款,承担风险)

principal:货主

CIF:shortfor:cost,insurance,freight.是一种交货方式,由卖方提供运输货物的所有运费以及保险,并把这些记入他们的成本。是所有运输形式中最贵的一种。其他如:FOB,C&F,FOR,等等,遇到时我会说明的。

consignee代销人

consignor委托人

trial试销

consignment寄售的货物